Unconscious Bias Book | FranklinCovey
Unconscious bias is impacting your organizational performance—whether you know it or not.
We’re good people with good intentions, making decisions based on facts . . . right?
Unfortunately, there’s more at play than we realize. Our brains are constantly filtering, sorting, and using shortcuts to handle the overwhelming amount of information we receive each day. And those shortcuts are often where unconscious bias slips in. Left unchecked, unconscious bias can impair our decision making and limit the performance, innovation, and opportunities of those we manage—sometimes in contrast to our most deeply held values.
Using the four-part framework outlined in this book—Identify Bias, Cultivate Connection, Choose Courage, and Apply Across the Talent Lifecycle—we can bring our biases to the surface and work to address them.
Written in an approachable and practical style, The Leader’s Guide to Unconscious Bias gives readers the tools to create the best environment for their team members and to mitigate the possible negative impacts of bias at work. Using the skills in this book, any leader can build a more inclusive, high-performing culture where everyone can contribute their best.
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Part 1: Identify Bias
Chapter 1: Explore Identity
Chapter 2: Understand the Neuroscience
Chapter 3: Recognize the Bias Traps
Chapter 4: Embrace Mindfulness
Part 2: Cultivate Connection
Chapter 5: Focus on Belonging
Chapter 6: Deploy Curiosity and Empathy
Chapter 7: Tap Into the Power of Networks
Chapter 8: Navigate Difficult Conversations
Part 3: Choose Courage
Chapter 9: What Is Courage?
Chapter 10: Courage to Identify
Chapter 11: Courage to Cope
Chapter 12: Courage to Be an Ally
Chapter 13: Courage to Be an Advocate
Part 4: Apply Across the Talent Lifecycle
Chapter 14: Getting Hired
Chapter 15: Contributing and Engaging
Chapter 16: Moving Up
Mark is a FranklinCovey senior consultant who has facilitated content successfully to clients worldwide for the last 29 years. During that time, he also spent 11 years as a founding partner of a small boutique firm specializing in project management consulting. Mark grew up in Colorado and lives in Dallas, Texas.
Connect With Mark: LinkedIn
Anne was appointed chief executive officer of AT&T Business
in September 2019. She and her organization of over 30,000 employees are responsible for serving nearly 3 million business customers in upwards of 200 countries and territories around the world, representing over $35B in revenues. AT&T Business customers span all industries, including the public sector as well as nearly all of the world’s Fortune 1000 companies. She is the first woman to hold this position and the first woman-of-color CEO in AT&T’s history.
Connect With Anne: LinkedIn
Unconscious Bias Workshop
The Leaders Guide to Unconscious Bias
The Leader’s Guide to Unconscious follows FranklinCovey’s one-day work session Unconscious Bias: Understanding Bias to Unleash Potential
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Download the press kit to learn more about the Leader’s Guide to Unconscious Bias and the authors.
For Press Inquiries, Please Contact
Debra Lund, Global Director of Public Relations
E: [email protected]
Press Kit Includes:
- Book images
- Author bios
- Press release
- Author images
- First chapter with insights
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